Over the last forty years the two primary threads in research on personality seem to be at odds, while proponents of each perspective claim “truth.” Trait oriented users and researchers are represented by the Big Five proponents and the process oriented perspective is reflected in Jung’s psychological type model. Interestingly, many proponents of trait models “believe” their work is grounded in science, though they are often unwilling to tolerate much criticism about its limits and pragmatic utility. Proponents of psychological type are devoted to the proposition of type dynamics for which there is almost no empirical evidence and for the absence of evidence, they seem to care very little. At a number of levels for all camps, this situation is quite comical. Its potential practical outcomes, however, are less funny and potentially quite harmful. Big Five proponents don’t seem to care about the genesis of the model which is no more scientific than the claim that psychologi